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New banner for It's Alive in the Lab blog

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Post Options Post Options   Thanks (0) Thanks(0)   Quote AliveInTheLab Quote  Post ReplyReply Direct Link To This Post Topic: New banner for It's Alive in the Lab blog
    Posted: 08.Mar.2018 at 04:00

If you are reading this in a web browser as compared to RSS, you can see that It's Alive in the Lab has a new banner.

My old banner featured large black letters on a multicolored background that looked like:

Its_alive_in_the_lab_2017_v2

Then I used this Autodesk University (AU) corporate image:

Brand-AU-015-1024

to create a new one in conjunction with the Artifakt Element font (Autodesk's official corporate font):

Its_alive_in_the_lab_2018_v1

As part of work that I am doing in relation to Corporate Strategy, Technology Lead for Employee Communications, Carl Reeverts, created a banner image to promote an article on our internal employee information site:

Autodesk Strategy Site

I liked what Carl had done, so I asked him for a copy of his backdrop image. I then replaced the AU corporate background with Carl's to get:

Its_alive_in_the_lab_2018_v2

Unsure which was better, gray or orange, I enlisted the help of my Facebook friends who voted:

Facebook_post

Some (15%) thought that the gray looked calming, professional, and was easier to read, but more (85%) preferred the orange that was fun and exciting.

Orange_versus_gray

As Product and Program Management Leader, Eric Stover, mentioned in a Facebook comment, "orange is indeed the new black."

Unfurling is alive in the lab.

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It's Alive in ihe Lab - Autodesk Labs blog by Scott Sheppard
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