Hi All,

Sorry if this is posted in the wrong section but I am new to the forums and have never used 3ds Max before.

I work for a large Jewellery manufacturers in the UK.  We create our designs using Rhinoceros 4 software.  We are currently looking for some animation software that would be able to produce photo-realistic animations.  We currently use Gemvision Matrix to create still renders but we are now looking for something a lot more in depth. It is very important that the new software allows us to create animations that can then me embedded on a website.  The internet user must also be able to rotate the model themselves.

The exact effect we are after can be seen on this website:

http://www.365-diamond.com/engagement-rings-certified-diamond-engagement-ring-collection-1001/round-brilliant-cut-diamond-engagement-rings-1002/design-a020-round-brilliant-engagement-ring-492.html?jewelry_metal=324&jewelry_carat=2&jewelry_colour=276&jewelry_clarity=261#ProductsImages

Could any of you advise me in what software I would have to purchase to get this effect, am I right in thinking 3ds max is good for this sort of thing?

Many thanks in advance!